Afik Hanahal
Last updated: September 2026

Real estate in Herzliya — luxury homes, apartments and property for sale

In short: Herzliya connects the Sharon with Tel Aviv: Herzliya Pituach with its villa neighbourhood and beach, the city centre with older construction and renewal, and new neighbourhoods such as Glil Yam and Herzliya Hills. Afik Hanahal markets and sells luxury homes, apartments and penthouses in Herzliya, with an emphasis on discreet, targeted marketing.

What characterises real estate in Herzliya

Herzliya is a city of contrasts: Herzliya Pituach — one of Israel's most sought-after luxury neighbourhoods, with villas near the sea, the marina and the tech district — and the city centre with older construction undergoing renewal, plus new neighbourhoods (Glil Yam, Herzliya Hills) that brought a large supply of new apartments. Proximity to Tel Aviv, Highway 2 and the railway keeps demand high from a diverse public, including overseas buyers.

Property types

  • Villas and luxury homes in Herzliya Pituach.
  • Penthouses and luxury apartments in new construction.
  • Apartments in older buildings and renewal projects in the centre.
  • New apartments in Glil Yam and Herzliya Hills.

What sellers in Herzliya should know

  • Luxury property — discreet marketing, buyer screening and targeted presentation matter more than broad exposure.
  • Overseas buyers — tailored legal and tax support (purchase tax for non-residents differs).
  • Houses — permits, remaining building rights and registration status set much of the value.
  • Price by actual deals — the gap between listing prices and deal prices in Herzliya can be large.

What we do in Herzliya

  • Marketing and selling luxury homes, apartments and penthouses.
  • Supporting buyers and investors, including from abroad.
  • Marketing projects and remaining units for developers.

Frequently asked questions

How do you sell a luxury home in Herzliya Pituach?
Discreetly and precisely: a professional valuation, quality materials, direct outreach to suitable buyers and investors in Israel and abroad, careful screening and quiet negotiation. Mass advertising usually hurts such properties.
Do overseas buyers pay different purchase tax?
Yes. A non-resident is not entitled to the reduced "single home" brackets available to Israeli residents, so the expected tax must be checked before the deal. We refer to suitable tax advice.

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Selling a property in the Sharon?

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